Please find below feedback from my clients. From a confidentiality perspective they are mostly anonymous, unless that have already gone public with their endorsement!

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Chart of Client Feedback NPS scores

The chart below shows client feedback with the upgraded client feedback process. It gathers data from 34 sessions clients between 14th July 2025 and 24th March 2026.

Written Feedback from Clients

These are verbatim comments from clients post session

In this mentoring session what specifically did you value or learn?

1. Learned to value more the idea of thinking big and being more ambitious with business strategic goals. Not to be confined by the known and feel like all questions have to be answered, but to be bold and build plans which aim to over deliver beyond current expectations. The importance of building a culture which supports continuous development through the organisation which ultimately will support delivery of ‘Think Big’ plans and drive the business forward at a quicker pace. – Head of Finance Aug 28, 2025 12:28:45 PM
2. I valued Phil’s structured approach and the way he used targeted questions to help me clarify my goals and priorities. I learned how to frame our business challenges more clearly and identify practical next steps for our growth plan. – Head of Business Development Nov 30, 2025 10:40:09 PM
3. I really value that the sessions force me to look at the bigger picture which otherwise I wouldn’t do. They make me consider what parts of me, and what areas of the business, could do with a review or sense check. Today I really enjoyed bouncing ideas and thoughts about with Phil, taking inspiration from his experiences, and developing them for my use case. – Managing Director Jul 25, 2025 03:39:24 PM
4. The session was valuable as it helped me to reflect on my management style and how I need to adapt it to manage different types of characters. For example, with [Staff member] I need to take a firmer stance in holding him accountable for working towards the objectives we have set. As he is currently not meeting his objectives as Sales Manager, I need to manage him more closely to ensure he is focusing on the right things. – Director Jul 27, 2025 01:08:20 PM
5. The importance of knowing what each area within the business costs and how profitable they are. Learning to build the data to ensure understanding of growth plan. – Co-Founder Managing Director Sep 25, 2025 01:28:07 PM
6. About the focus shift of looking at what the cost of the pain we are removing from the client rather than the cost to deliver to the client. – Managing Director Oct 23, 2025 10:28:10 AM
7. Developing a better understanding of what my customers needs are and how to answer their questions as quickly as possible. Developing ideas to sell my services in an authentic way. – Managing Director Jul 21, 2025 03:10:12 PM
8. Develop a LinkedIn strategy, tools for managing time effectively, understanding my own to avoid becoming burnt out or overwhelmed. Reinforcing who my ideal client are and how to solve their problems. – Managing Director Aug 26, 2025 10:38:06 AM
9. I take value from Phil’s perspective, guidance and advice on my challenges given his far broader experiences. – Managing Director Oct 02, 2025 04:26:34 PM
10. Structure MVV discussion and implement it. Ways of engaging employees. – Managing Director Oct 13, 2025 04:42:15 PM

‘In this session, please outline a few things I did well.’

1. a) You structured the session in a clear and logical way, which made it easy to follow the flow of the discussion and understand the objectives.
   b) You asked insightful and strategic questions that encouraged me to think more deeply about our services, challenges, and long-term goals.
   c) You helped me articulate what a successful outcome of the mentoring programme would look like, which gave me clearer direction.
   d) You created a comfortable and trusted environment that allowed me to express my thoughts openly while still keeping the conversation purposeful.
   e) You offered practical guidance by identifying what information I should gather and which actions would be valuable before our next meeting.
   f) You demonstrated strong expertise by quickly understanding the business context and breaking complex topics into manageable steps.
   g) You concluded the session by reviewing key takeaways and confirming my next steps, which helped reinforce clarity and accountability. – Head of Business Development 30/11/2025  22:40:090
2. a) I valued the structured, practical approach to turning business growth ambition into an achievable operating plan. The session helped me thinking about how to connect strategic goals to market segments, then break these down into specific projects and actions that can be tracked and reviewed. I learned the importance of establishing a realistic baseline (financial, operational, and marketing) rather than waiting for perfect data, and using this as a starting point for growth.
   b) The RACI framework (Responsible, Accountable, Consulted, Informed) was a key takeaway, as it gave me a clear way to distribute ownership, reduce over-reliance on myself, and manage delivery more effectively across teams. I also valued the guidance on managing change at a sustainable pace, aligning timelines and resources with stakeholders to reduce resistance and change fatigue.
   c) Finally, the discussion around marketing and analytics was very useful. We discussed how to benchmark current performance (website, email, and campaigns), track activities by channel, and use data to understand what is working so effort can be focused on the highest-impact actions rather than “doing more” without clarity. – Head of Business Development 15/01/2026  13:03:53
3. This mentoring session helped me realise that the biggest opportunity in the business isn’t generating more demand, but improving conversion from the high call volume already coming in. I valued the focus on strengthening qualifying and closing skills through simple high-impact questions like “When did it happen?”, alongside using AI call analytics to measure rapport, enthusiasm, and performance objectively. The session reinforced that sustainable improvement will come from a structured rollout, a strong coaching cadence, and framing the changes around increasing reps’ commission and confidence rather than enforcing scripts. – Chief Operating Officer & Financial Controller 17/02/2026  16:42:20
4. a) In this mentoring session, I particularly valued the shift from strategic planning to structured execution. While I had developed a detailed two-year growth strategy, the mentor helped me think more critically about how to operationalise it effectively.
   b) One key learning was the importance of deepening Ideal Customer Profiles into fully developed client avatars. This reframed how I think about messaging, targeting, and demand generation.
   c) Another valuable insight was how to turn SWOT analysis into an active decision-making tool rather than a static framework. Extracting actions from strengths, weaknesses, opportunities, and threats — and reviewing them quarterly — made the exercise far more practical.
   d) I also learned the importance of phasing the strategy into manageable six-month blocks and validating resource capacity through bottom-up estimation before committing to delivery timelines. This approach ensures ambition is balanced with realism.
   d) Overall, the session strengthened my ability to translate strategic thinking into phased, measurable implementation. – Head of Business Development 03/03/2026  15:12:09
5. Really good questions put at ease gave a different point of view, great understanding of the issues and potential, drawing on real life experience. – Managing Director 02/12/2025  15:44:45
6. a) Importance of setting target’s for individuals I manage (e.g. George in marketing) and breakdown that target down into tangible measures for them to achieve (x number of leads to achieve a growth of x with a budget of y). This will help me hold people accountable to delivering an outcome and will allow me easily measure performance without ambiguity.
   b) Mapping out a recruitment process into individual stages to ensure we are doing everything possible to source the right candidate for the role. – Director 21/01/2026  17:54:38
7. Great session discussing a potential client and how to reassure them of our capabilities and digging deeper into their needs and current problems.  Additionally we talked about our growth plans and the steps to achieve them. As well as fixing issues with staff not understanding expectations.  Finally we looked at the long term mentoring and how we  get to the shape and size of a successful business – Co-Founder Managing Director 05/02/2026  14:14:34
8. I learned the value of planning with the team to formulate very specific goals and actions which makes project management much easier. Me and my co founder are good at this but ensuring that the wider team is involved in this formulation is important. I also liked the sales techniques that we discussed when trying to drive volume upon new platform launch – Co Founder and Director 18/02/2026  10:03:32

Page Last Updated 13/04/2026